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英国经济型包裹派送公司-Yodel的秘密

2016/2/2 11:51:46

    据外媒报道,英国4频道播出了一集“我丢失的包裹哪里去了?”的报道。记者暗访了英国经济型包裹派送公司-Yodel,报道主要是Yodel处理点货物的处理和包裹的派送。

    处理中心货物处理:订单量很大,操作员不会认真小心的处理包裹,更不会重新包装,或者贴上“易碎品”的标志,甚至有些包裹都是破损的。操作员也会将包裹抛来抛去。装车的时候也不会温柔对待包裹,拖车上的包裹一件叠一件,有10英尺那么高,这种装载方法,下面的包裹就很容易压变形。

    包裹派送:英国所有的快递当收件人不在家时,都会将包裹放置在快递员认为“安全”的地方,比如屋顶、院子里、门口等。因为费用便宜,快递员希望派送越快越好,所以也不会很好的对待包裹。关于跟踪信息,这种也会跟信号有关,乡下的信号可能不是太好,也偶尔会出现跟踪信息没有更新的情况。

 

出口易建议卖家:

  1.  为了确保货物的安全,请卖家们将货物包装好,多做一些工作,可有效减少破损率,包装可以参考亚马逊的包装。亚马逊的包裹使用Yodel派送破损率没那么高的原因就是因为亚马逊包裹的包装特别好。

  2. 贵重物品可以购买签收服务,需要签收的包裹快递员必须要交到签收人的手上,不能放置在快递员认为“安全”的地方就离开。签收服务又分为几种,比如普通签收,成人签收,收件人签收不同级别,费用也会不同。

  3. 英国快递的现状就是将货物放置在安全的地方,根据跟踪包裹派送轨迹查询到包裹的派送状态,及时提醒收件人收件。出口易的轨迹查询可以批量查询订单轨迹。

 

以下是外文报道的原文转载: 

Tonight Channel 4 Despatches promised to reveal “Where’s my missing mail” as they went incognito to find out what happens at “Britain’s leading online parcel company”, revealed to be Yodel.

Having seen the program two years ago when Despatches did an expose on UK Mail, we already know what to expect from the program. However now it’s Yodel’s turn, so an undercover reporter went to work at Yodel’s Shaw depot in Oldham.

 

Parcel handling

The first half of the program dealt with parcel handling. Yodel were billed as the biggest independent player and Despatches immediately pulled out the broken poppies, Christmas delays and late Mother’s Day deliveries, all examples from a couple of years ago.

We all know (or should know) what happens in a parcel depot, the truth is so many parcels go through a high volume depot that they’re simply not going to be handled with kid gloves. Pack well or it’ll arrive broken, don’t assume a ‘Fragile’ label is a replacement for sufficient packaging. That said the footage of a couple of workers playing pass the parcel at a slack time won’t go down well with Yodel bosses.

Lorry loading isn’t a task that is likely to be taken gently – let’s face it these trailers are massive so the ‘wall’ of boxes is going to be placed but then other parcels are going to be lobbed on top and seeing as trailers are about 10 feet high it’s not like workers can reach the top in any other way.

 

Parcel Delivery

As soon as the second half of tonight’s Despatches program started, they picked on one customer who hadn’t received their delivery. Despatches call this a common complaint so they got another undercover reported to get a job as a Yodel delivery driver.

We all know that all delivery companies leave parcels in ‘Safe’ places, but with the undercover reporter working as a casual driver on 60p per parcel there’s a temptation to be as quick as possible. Yodel apparently varies the amount they pay depending on whether the round is rural or in town.

Problems with scanners that were highlighted are understandable, tech isn’t always that reliable especially in rural areas where there’s no signal.

Again Despatches had no problem pulling out some examples of dodgy ‘safe’ places such as the parcel on the roof. Let’s be honest however, cutting a few corners isn’t unique to Yodel, plenty of other courier companies have had the same issues with a driver occasionally.

 

Our Expectations

Despatches were pretty up front in pointing out that a free or very cheap delivery isn’t going to give the same services as a £6 delivery. You pay for what you get. Do we all want to pay higher delivery charges or are we happy to live with the odd damaged or lost parcel or a delivery left in a not so safe place?

 

Was the program fair?

In truth there was nothing in the program that surprises or shocks me. Sure you could handle everything with kid gloves but then your parcels would be stuck in the system for days, no courier could cope with the volume and the price of delivery would go up both to retailers and the consumer.

If we don’t want to pay more for carriage, either as retailers we need to package with the knowledge of how parcels will be handled, or we need to charge our consumer a higher price and use a specialist low volume carrier.

It’s worth remembering that retailers like Amazon, Argos and John Lewis do a sterling job of packing. Amazon often face complaints that they over pack, but they don’t get many for damaged goods. We as independent retailers need to do the same.

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